Media & Advertising

Optimizing a Key Step of the Approval Workflow.

Broadsign needed to speed up a key piece of their content approval workflow. Tactable was tasked to design and develop a predictive AI service that would focus on extracting metadata from image and video content to learn what kind of advertising content should be approved or rejected, considering a variety of factors. Our team leveraged Google Cloud's AI and LLM services to complete this key step of the approval workflow and minimize turnaround time between asset submission and publishing.


  • Extracted metadata from image and video based advertising content using Computer Vision and LLM AI models
  • Trained AI models for classification and approval of advertising content
  • Enabled asset approval/rejection of advertising content without user input in the workflow

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